Case Study | Noso Patches

CASE STUDY

NoSo Patches: Custom Sustainable Packaging with Recycled Paper Mailers

THE BRAND

Meet NoSo Patches

NoSo Patches helps outdoor enthusiasts extend the life of their gear through durable repair patches—reducing textile waste and keeping clothing in use longer.

Like EcoEnclose, NoSo believes sustainability isn’t just a philosophy—it’s a series of everyday decisions.

One of those decisions? Packaging.

For years, NoSo shipped orders in recycled paper mailers. The materials were responsible—but the packaging didn’t fully represent their brand.

They wanted packaging that could:

  • Reflect their creativity and personality

  • Align with their environmental values

  • Deliver a memorable customer experience

So they partnered with EcoEnclose to create a custom, sustainable mailer that balances impact and aesthetics.

Want to learn more about NoSo Patches and their mission to repair gear instead of replacing it? Visit nosopatches.com.

THE OPPORTUNITY

Sustainable Packaging That Reflects the Brand

NoSo’s existing packaging already avoided plastic and used recycled materials. But the mailers were plain and unbranded.

For a brand rooted in creativity, repair culture, and outdoor storytelling, the packaging experience was an opportunity waiting to be unlocked.

Together, we explored how packaging could become:

  • A brand storytelling moment

  • A demonstration of circular materials

  • A conversation starter about sustainability

THE SOLUTION

Custom Recycled Paper Mailers Printed with Algae Ink™

EcoEnclose worked with NoSo to create custom paper mailers that combine high-performance materials, thoughtful design, and innovative printing technology.

The final design features artwork inspired by Jackson, Wyoming, and the NoSo community, bringing their brand identity to life from the moment customers receive their package.

Packaging Specs

  • Made from 100% recycled content

  • Contains at least 70% post-consumer waste

  • Plastic-free construction

  • Curbside recyclable

  • Manufactured in the USA

  • Printed with Algae Ink™

INNOVATION SPOTLIGHT

Printing with Algae Ink™

EcoEnclose is proud to partner with Living Ink Technologies, creators of Algae Black™ pigment, to bring bio-based printing innovation to packaging.

Traditional black pigments rely heavily on petroleum-based carbon black.

Algae Ink™ replaces those inputs with renewable algae biomass, diverting waste streams and reducing environmental impact.

Environmental Benefits of Algae Black™

Compared to conventional carbon black:

  • Made from 100% renewable algae waste feedstock

  • Reduces carbon emissions by 200%

  • Reduces petroleum feedstock by 100%

  • Reduces water consumption in the production process by 98%

This innovation allows brands like NoSo to extend their sustainability commitments even to the inks used in packaging.

"NoSo's long-standing motto is 'add flair or repair'; our repair philosophy is deeply rooted in sustainability, and flair in creativity and spontaneity. EcoEnclose helped us bring to life packaging that fully embodies these philosophies."

- KIPP GODFREY, PRODUCTION & PROJECT COORDINATOR

Circularity in Action

For brands like NoSo, sustainability isn’t about one big solution. It’s about thoughtful decisions across the entire product journey.

Their new mailers support circularity by:

  • Using recycled and post-consumer waste inputs

  • Remaining easily curbside recyclable after use

  • Avoiding mixed materials and plastics

This mirrors the philosophy behind NoSo’s patches themselves: keep materials in use longer and reduce waste wherever possible.

Small Packaging Changes, Big Impact

Packaging may seem like a small piece of the sustainability puzzle—but for ecommerce brands shipping thousands of orders, those decisions add up quickly.

By upgrading their mailers, NoSo was able to:

  • Strengthen their brand experience

  • Reinforce their sustainability story

  • Introduce customers to innovative materials like algae ink

Sometimes the most powerful sustainability wins come from reimagining everyday materials.

"When the first mailers landed in our customers' hands, they were immediately struck by the creativity and moxie that defines the NoSo brand.”

- KIPP GODFREY, PRODUCTION & PROJECT COORDINATOR

THE SOLUTION

Why This Packaging Works

Sustainability

  • 100% recycled materials

  • Plastic-free and recyclable

  • Innovative bio-based ink

Brand Experience

  • Custom artwork reflecting brand identity

  • Memorable unboxing experience

Circular Materials

  • High post-consumer recycled content

  • Materials designed to stay in circulation

Build Packaging That Reflects Your Values

NoSo’s packaging shows how sustainability and brand storytelling can work together.

At EcoEnclose, we help brands design packaging that:

  • Uses the most sustainable materials available

  • Supports circular material systems

  • Creates a better customer experience

×