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Custom Printed Sticker Art Specs & Requirements

These guidelines serve as an overview of our custom sticker printing parameters. We have a real, live human review and proof your artwork prior to production. Look out for your final preproduction proof within 1-2 business days after your order is placed.

  • Lead time begins after final preproduction proof approval. Check out our current lead times here.
  • Contact us with any questions about our custom printing services and to learn more about advanced printing options; including kiss cut stickers and using multiple designs towards one order quantity.
  • Want to go fully branded with your packaging? Check out all of our custom branded packaging options for more info.

Templates & Guidelines

Use a template to place and size your artwork exactly to your specifications. Use either your original artwork or your designed template as your art file when placing your order. All artwork must remain in the art boundary box.

Safe Zone = Where all essential information should remain (text, logos, critical design elements). Everything within the safe zone is guaranteed to be printed within the actual sticker size dimensions.

Cut Line = The edge of your finished sticker, or the actual size of the sticker ordered.

Bleed = Background color or design intended to reached the edge of the sticker should extend to the bleed line. This creates a tolerance that ensures the background doesn’t get cut off in production.

Zero Waste - Roll or Individual Die Cut

  • The safe zone is the sticker size minus 0.0625”
  • The bleed is the sticker size plus 0.0625"

Zero Waste - Stickers on Sheets

  • The safe zone is the sticker size minus 0.0625”
  • The bleed is the sticker size plus 0.125"

Standard - Roll or Individual Die Cut

  • The safe zone is the sticker size minus 0.125”
  • The bleed is the sticker size plus 0.125”

Standard - Stickers on Sheets

  • The safe zone is the sticker size minus 0.25”
  • The bleed is the sticker size plus 0.25”

Art Requirements

Vector Files

To ensure a clear, high-quality print, please send us your artwork in vector format with all fonts outlined and all supporting files embedded. For vector artwork, PDF, AI, and EPS are our preferred choices, but we also accept SVG. We also accept high-resolution files (300 dpi minimum).

Vector format is preferred so that we can scale designs to size without losing any detail. Raster images are typically pixelated and these pixels are visible in the final print.

For additional help, check out Vector vs. Raster in our Knowledge Bank.  

Ink & Color

The majority of our stickers and labels are printed digitally in CMYK. We will do our best to convert RGB files accurately.

Please note we cannot print white on our Kraft stickers; consider printing on our standard white labels if you would like to include white in your design.

Clear stickers are printed with white ink behind your design to preserve opacity.

Zero Waste - Roll or Individual Die Cut

  • Printed with a digital printer using water-based ink.

Zero Waste - Stickers on Sheets

  • Printed with a toner printer.

Standard - Roll or Individual Die Cut

  • Printed with a digital inkjet printer using UV ink.

Standard - Stickers on Sheets

  • Printed on a commercial laser printer using toner.

Flood Coating

Flood coating is possible, however, it is not recommended because it may lead to streaking and/or uneven coverage in the ink, especially on darker colors. From a sustainability standpoint, we are mindful of the amount of ink used in all our products, and, where possible, we recommend using less ink to achieve beautiful designs.

Custom Samples

Interested in a custom sample of your sticker prior to ordering? Contact us to learn more and get started.

Sample Options

Press Proof = design printed on the facestock paper to check print quality and color

Hard Copy Proof = design printed on the facestock paper and shape is cut out, final

Zero Waste

  • Sheet Press Proof: $45 (5 sheets)
  • Roll Press Proof: $150 (6-10 stickers)
  • Roll Hard Copy Proof: $400 + potential tooling fee (6-10 stickers)
  • Lead time is 2 weeks plus transit time
  • Shipping charge will apply

Standard

  • Sheet Press Proof: $45 (5 sheets)
  • Roll Press Proof: $75 (5-10 stickers)
  • Roll Hard Copy Proof: $125 + potential tooling fee (20-50 stickers)
  • Lead time is 1 week plus transit time
  • Shipping charge will apply

If you are new to sticker printing or have more questions, don’t worry! Just contact us. We would be happy to review your design with you and share our experience and thoughts on how to make sure you turn your into a great print for your customers. And we will then work closely with you during the entire process - from art proof to the delivery of stickers to your door.