Truth in Labeling SB 343 Webinar

LIVE WEBINAR

Truth in Labeling

Understanding SB 343 and What It Means for Your Packaging

Wednesday, November 19th 2025 @ 11:00AM MST

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California’s Truth in Labeling for Recyclable Materials law (SB 343) is reshaping how brands communicate recyclability.

Join Saloni Doshi, CEO and Chief Sustainability Officer of EcoEnclose, for an informative session on what this legislation means for your packaging and brand.
 
We’ll break down what SB 343 requires, how it impacts packaging design and labeling, and the steps EcoEnclose is taking to ensure full compliance for our stock solutions and your custom-printed packaging.

Topics will include:
 
  • What is SB 343? The intent of the law, CalRecycle’s research and findings on recyclability access and feedstock recovery, relevant timelines and deadlines, and more.

  • Material Deep Dive: From poly mailers and paper padded mailers to corrugated boxes and mono-material pouches — what new requirements and labeling bans are in place for each?

  • EcoEnclose Stock Packaging: A look at the new labeling and icons brands will see on our stock poly mailers, bubble mailers and poly bags in 2026.

  • Your Custom Branded Packaging: How to audit and update your artwork, icons, and disposal messaging for compliance. Plus an overview of how our Creative Team will support brands in this process.

  • Live Q&A: Bring your questions about timelines, compliance, and best practices.

Our goal is to help every EcoAlly stay compliant, communicate honestly, and empower end consumers to responsibly divert materials from the landfill.

📅 Date: Wednesday, November 19, 2025
🕚 Time: 11:00 AM MST
⏱️ Duration: 30 minutes + live Q&A
 

Saloni Doshi
Saloni Doshi
CEO & Chief Sustainability Officer, EcoEnclose
 
Saloni Doshi leads EcoEnclose, a sustainable packaging company helping brands adopt circular, regenerative materials, meet evolving legislation, and make packaging a powerful force for progress.
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