Does anything evoke summertime better than the 4th of July? Backyard barbecues, long weekend getaways, relaxing on the beach (or in our case…the mountains) with a cold microbrewski?
It’s also a great day to give our good old Stars & Stripes a bear hug and a thank you – for being a great place for business owners to take risks, pursue our dreams and thrive!
At EcoEnclose, it is a helpful time to remember why we have prioritized “Made in the U.S.A.” (all but one of our products are manufactured in America) – and by doing so, how we can help you - our customers - make a positive contribution to the country we call home.
Why do we care so much about U.S. made products? It’s a complex topic that we’ve given a lot of thought. We understand that overseas production can be less expensive; that raw materials often have to come from all over the world regardless of where a product is “made”; and that offshore manufacturing can create jobs in countries that do not have many other opportunities and resources. For us, it comes down to three main benefits that we care about and want to offer to you:
Sustainability: The first and most obvious reason for us – sustainability. We strive to bring you the most eco-friendly shipping products, but the products themselves aren’t enough. We also want to get you those products in as environmentally thoughtful a way as possible. American factories abide by fairly strict regulations to protect the environment, regulations that are not in place in most of the top manufacturing and importing countries worldwide. So the process of creating products there is often more polluting. Add to it the environmental cost of shipping products and this is a no brainer.
Jobs and the economy: All of us are anchors in the effort to improve our economy and spur jobs. By sourcing American made products, we (and in turn - you!) are expanding your impact on the economy. According to ABC World News, if every American spent an extra $3.33 on U.S. made products per year, it would generate nearly 10,000 new jobs in the nation. When workers spend their money on products made here, the dollars continue to be recycled, benefiting the local economy through the “economic multiplier effect.” These manufacturing workers are also paying taxes to the U.S. on their wages.
Integrity and workplace conditions: Many of the top importing countries have minimal standards in place for working conditions. By prioritizing U.S. manufacturing and sourcing from companies that have a strong commitment to labor standards, we are ensuring that the products you purchase from us are being made by workers who are treated and compensated fairly.
Don’t let your commitment to the U.S. go unnoticed! According to a 2015 consumer reports study, eight in ten American consumers prefer products made in this country and over 60% would spend 10% more for these home grown goods. So, with July 4th around the corner, here are three quick tips to promote any steps you have taken to support your country.
Change your homepage, banner or logo for the holiday weekend, incorporating the American flag, Statue of Liberty or a similar image with a message highlighting your efforts.
Let your customers know when specific products they are purchasing are American made (or even U.S. assembled in some way). The same Consumer Reports study mentioned above showed that consumers are frustrated at not being able to readily identify products that are made in the U.S.A. You can do this with a note in their package or on your website.
Showcase any efforts you are making to support the U.S. through your social media channels in the days leading up to the holiday weekend, as folks are relaxing and primed to bask in their love for our country.
If we can be so forward, when you have that beer with some brats this 4th of July, cheers with us in celebration of the work your business is doing to support the U.S.A.
HAPPY FOURTH OF JULY!